McDonald's
Whether it’s a Quarter Pounder with a Chocolate Milkshake or a 20 McNugget ShareBox minus the sharing, we love the occasional Maccers. From creating a fake news channel for the Chicken Legend to seeing our McDelivery ‘We Deliver’ brand identity used all over the world, our work with the famous Golden Arches was endlessly fulfilling and at times, just really filling.
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Tactical OOH campaign for Valentine’s Day.
OOH campaign for McDonald’s “iconic” products.
OOH campaign for McCafé ‘Great tasting coffee, simple’.
TV ad for Happy Meal X Peter Rabbit.
Social campaign for the Chicken Legend burger that required very senior people to approve ‘Golden Arches News’.
To launch the McDelivery service we came up with a simple construct and branding device to live across a variety of comms, globally.
We even created a range of McDonald’s ‘favourites’ shaped DMs to make people aware of its arrival in participating locations (well, that’s if the dog didn’t eat them first).
Social content to launch McDelivery.
